As a job placement and career path development platform, Wazzifni can use multiple revenue streams simultaneously. The main advantage of platforms of this kind is that they can generate income from employers, job seekers, as well as supplementary and infrastructure-based services.
In this model, the employer entrusts Wazzifni with the process of finding, evaluating, and introducing suitable talent, and in return pays a recruitment commission. This amount can be defined as a percentage of the first month's salary, several first months' salaries, or a fixed amount for each successful hire.
In return for this payment, the employer expects services such as the following:
Since errors in hiring human resources create significant financial and time costs for companies, paying to reduce this risk is justifiable.
To make this model more attractive, a hiring guarantee can be defined:
In this model, the job seeker entrusts part of their hiring and career development process to Wazzifni and pays a fee in return for receiving specialized services. This payment can be a percentage of, or the total of, the first month's salary or salaries.
To increase the conversion rate, this model is better offered in the form of service tiers:
This model is a more packaged and transparent version of job seeker services. Instead of the job seeker paying separately for each service or giving up a percentage of their future salary, they pay a fixed amount and receive a complete pathway.
Wazzifni can offer space on its website and application to employers or business partners for displaying advertisements related to recruitment, employer branding, and training services.
The employer can have access to a panel for monitoring ad performance, which may include the following:
This panel itself can be free in the basic version and paid in the advanced version.
Wazzifni can design and offer training programs based on the real needs of the job market. These trainings are valuable for both job seekers and employers.
The ability to issue course completion certificates and link them to the user profile can significantly increase the commercial value of this section.
This model is one of the most common and simplest revenue streams for job platforms.
The employer tops up their wallet, and charges are deducted based on:
For example:
Each employer can have a dedicated blog on the Wazzifni platform to publish employer branding content, company news, job opportunities, and specialized articles.
This feature can both help the employer with employer branding and strengthen the platform's SEO and authority.
In addition to the main revenue models, Wazzifni can also generate revenue from the following complementary services:
Offering a subscription-based panel with features such as access to the resume database, advanced search, messaging job seekers, and recruitment reports.
Charging employers to view full resumes or the contact information of job seekers.
Providing technical tests, personality tests, and initial assessments for companies.
Including confirmation of work experience, educational qualifications, references, and professional background.
For job seekers in areas such as resume writing, profile optimization, interview simulation, and career coaching.
Receiving commission from referring and selling training courses through educational partners.
Selling analytical reports related to salaries, in-demand skills, and the supply and demand status of the workforce.
Offering services such as a dedicated company page, introduction of organizational culture, and recruitment campaigns.
To make Wazzifni's revenue model operational and successful, it is better to define each service using these 5 components:
Employer or job seeker?
What problem does it solve?
Percentage-based, fixed, subscription, packaged, or usage-based
Is it scalable?
Hiring rate, conversion rate, CAC, LTV, retention